Coventry City blow for full time on misogyny and sexism for domestic abuse campaign

This year Coventry City Football Club are joining forces with Coventry City Council in getting behind a campaign to shine a spotlight on domestic abuse.

Players and senior club members will be speaking out against domestic abuse in society and encourage men to do the same. By demonstrating that domestic violence is a matter of public concern, they hope to mobilise the young men and boys who support the Sky Blues to become proactive allies in the battle against misogyny. They plan to do this by using the football pitch venue.

On Friday, December 8, Coventry City and Birmingham City will play a Sky Bet Championship match at the Coventry Building Society Arena. During that match, the Sky Blues will express their support for the 16 Days of Activism campaign.

As well as information on the big screen and the programme, players will also wear warm-up shirts with the Coventry domestic abuse helpline, ‘Safe to Talk’ details on, as well as showing a white ribbon on shirts during the game, while staff will wear ‘Safe to Talk’ white armbands.

Coventry City Council Chief Executive, Julie Nugent, and Coventry City Football Club Chairman and Owner, Doug King have recorded a video discussing the importance of speaking directly to men and boys about taking a stand against domestic abuse as the best way to change behaviour and lead by example. You can watch the video below or on our YouTube Channel.

The goal of putting an end to violence before it begins by displaying the White Ribbon message is to confront the misogynistic and sexist beliefs that have afflicted professional sports. Prior to and during the game, staff members and athletes will demonstrate their support for the White Ribbon, and spectators are invited to sign the White Ribbon Promise, which commits them to never using, justifying, or remaining silent about male aggression against women.